My Brands
Irresistible Media is my company and includes my brands: Irresistible Icing, Irresistible Pets, and Irresistible YOUniversity. Each site has a unique angle with the same mission: Create an irresistible life you can’t resist!
Irresistible Icing
I empower women to create irresistible lives by focusing on issues with emotional eating and body image.
Irresistible Pets
Inspired by my Chihuahua, this site shares our adventures together and how pets help create irresistible lives.
Irresistible YOUniversity
Through my professional background as an Instructional Designer, I create courses that empower women to create irresistible lives.
An irresistible life is the life you’ve always craved; a life where you not only look but feel irresistible from the inside out.

Hi, I’m Aimee Beltran!
I’m the Founder and CEO of Irresistible YOUniversity, an online learning community that empowers women to create irresistible lives. I’m also the host of the Irresistible You Podcast, author of the blogs; Irresistible Icing & Irresistible Pets, and the author of the Amazon Hot New Seller, “The Irresistible You Journal.”
I have over 15 years of experience creating instructional content and managing learning communities for major corporations. I was always hired into brand new roles without a blueprint. I’ve been a pioneer, forging my own path…knowing that I was always meant to be an entrepreneur.
I took that corporate experience and blended it with my passion to create a brand that empowers women to create the life of their dreams. I now run my own online learning community called Irresistible YOUniversity. I offer courses, coaching, consulting, workshops, and retreats focused around personal development topics. You can contact me at beltran.aimee@gmail.com.